Creative
Ad creative that sells. Fresh every week.
Ads live or die on creative. We make still, video and UGC-style ads in-house and test fresh hooks every week. The winners get the budget.
What one week can look like
Fresh-roasted coffee, delivered.
9:16
Roasted this week. Never stale.
4:5Free delivery on every bag.
1:1 · Cinder Roast
Windproof. Packs into a pocket.
9:16
New season kit. Free returns.
4:5Wrong size? Free swaps.
1:1 · Velo Nero
REC
OkaysoIstoppedbuyingsportsdrinks
Talking head
OSTRA
Handmade ceramics
Mark
What we handle.
The ads we make for you every week. Shoots and branding on request.
Product images
Lifestyle and product images, made for each ad and placement.
Made for each placementUGC-style video
Talking-head, demo and review-style ads made in-house. Real creators on request.
Feels real, sellsShort video
Edits, motion graphics and animated product stories.
Stops the scrollBranding, on request
Logo, colours, type and voice, when your ads need a stronger brand behind them.
Add-onShoots, on request
Real footage with real people or UGC creators, when it will sell better.
Add-on
Same coffee. Ads that sell.
A coffee brand’s ad. Scroll to see what we fix, and what each fix does to sales.
- Who it’s forEveryone who drinks coffeePeople who brew at home and buy beans online
- The hook and pictureLogo first, a bag on a white tableBeans fresh from the roaster, and when they arrive
- The formatsOne square, everywhereA different ad for Stories, the feed and the grid
- The testingOne ad, running for monthsThree hooks tested every week, the winner gets the budget
- The result30 sales a month90 sales a month, from the same budget
An example for illustration. Real client numbers stay private.
Fresh beans every week. Skip any time.
First bag half price.
CINDER ROAST COFFEEPremium quality beans
Roasted Tuesday. At your door by Friday.
Quick answers.
How do you decide what to make?
From your numbers. We write hooks around what already sells, test them every week and back the winners.
Can you use our existing photos?
Yes. Existing assets often make the best starting point.
How fast is it?
Usually a few days.
Can you shoot with real people?
Yes, as an add-on. We book UGC creators or a real-footage shoot when it will sell better. Most of our UGC-style ads are made in-house.
Will we own everything?
Yes. You get the final files and full rights.